Our Work
LIVE WEBCAST
KIT KAT DESK JOCKEY
Brief:
The Kit Kat Desk Jockey: Working like a machine so you don’t have to.
Approach:
Stream a live broadcast from the TCO studios. 4 hours a day for 5 weeks. Over 80 hours of live content. Weekly highlight reels.
Results:
A successful and innovative campaign, very happy clients and a tonne of Kit Kats consumed!
VIRAL VIDEOS
TOURISM AUSTRALIA
Brief:
2 Backpackers, 2 weeks, 4000 kms and 2 viral videos
Approach:
Train up the backpackers to document their journey. Search through hours and hours of footage to find the nuggets of gold. Write a bespoke script and get them back into the VO booth to record it.
Results:
Big results on YouTube and more foreign backpackers into Oz than Coogee can handle!
TVC & DOCUMENTARY
ST VINCENT DE PAUL SOCIETY
Brief:
Vinnies want to give a voice to the voiceless by asking those in need to share their methods of survival.
Approach:
In early 2010, we interviewed some of the most disadvantaged people in Australia and asked them to share their survival strategies. Their responses formed the basis of No One Should Have to Know This; a campaign developed to give a voice to the voiceless and raise money for the Vinnies 2010 Winter Appeal.
The 3 TVCs we made were chosen to feature on bestadsontv.com View the inspiration TVCs here or visit the Vinnies YouTube channel.
Accompanying the TVC campaign, we made a 15 minute documentary, soon to be airing on Foxtel.
ONLINE VIDEOS
SMITHS
Brief:
To relaunch the Gobbledok into Australian pop culture, utilising cutting edge social media and digital technology.
Approach:
We set up 49 surveillance video streams and produced 77 videos in four days. Using a Canon 5D, a tripod and a little man in a suit we filmed about 20 locations in 4 days and delivered over 60 mins of online content.
Results:
A quick campaign that promoted quick and creative solutions. Loved by the client and over 6000 fans.
TVC PRODUCTION
O’BRIEN
Brief:
To position O’Brien Glass and their NZ counterpart Smith&Smith, as the trusted and first point of call for all glass repairs. Shoot 4 x 45 sec high end TVCs and 30 sec cutdowns in 6 days utilising O’Brien Auto glaziers as talent.
Approach:
Using high end production facilities, created the 16 TVCs at an economical rate, whilst still maintaining high production values.
Results:
One of the most played TVC campaigns currently on Australian TV.
TVC & ONLINE PRODUCTION
CELLARBRATIONS
Brief:
To create a TVC that utilised real staff members from across the country as talent, building a more emotional connection between the brand and its customers.
Approach:
Working with Cellarbrations, we created an internal incentive scheme that promoted storeowners and staff to nominate themselves to be featured in the TVC.
Results:
3 x 30″ TVC (NSW / VIC / QLD) and 3 x 3min webumentaries on the hero talent.